- Those already online
- Those who are participating in a conversation
- Those who need technology to participate
Today, I'm going to help you find members online because it's much easier to empower members who are already participating then trying to get newby's online.
So here are the quick tricks that I've learned for finding members online using facebook:
- Export a member list into a CSV file (no larger than about 1000).
- Use facebook's friend finder (must sign into to facebook to use).
Some tips for using friend finder:
- Once you select your list and upload into the friend finder it will begin searching - there is no activate button
- Members on facebook will appear from the email list automatically checked off. You can't send a note to them from this page nor can you track who a friend request was sent to, so it'd be a good idea to save this list and send out an email before or directly after you invite members to be friends
- After you select friends it will bring up emails not in facebook. I would seriously consider not inviting them to join facebook for two reasons: it will look like Spam which means they'll delete it, and second - think organic.
Upon successful uploading, you may have found more members online than you thought. Ask them to be your friend and reach out and see why they're online. If they're already talking, let them continue the conversation, maybe even help it continue to flow. Members already using the technologies may just be the WOM you need to get the later adopters online.
You can also search facebook groups, you never know, your organization or event could already have a group. What you do with the group is completely up to you - but it might at least be worth checking out to see what's being said. Organic growth will happen in one form or another.
Thanks for reading,
Bob
